Our Campaign Story

ends 30 Jun 2022, 11:59 PM

Hello everyone! Over the next 4 weeks, I'll be working out to raise $8000 for mental wellness & for the over 800,000 caregivers in Singapore (Ask me, I'll tell you the math).

To do so, I am training towards 11 push ups, 80 leg raises, and 60 piston squats by the end of the campaign period. #tinystepsjoy #sweat

Why these numbers?
- Caregivers Alliance Limited is 11 years old (:
- We ran over 80 workshops last year.
- More than 6000 caregivers have been trained through our programmes over the years! (Tolong, the exercise divide by 100 ok?)

Fyi.. tested and verified, my current ability is - 5 pushups, 20 leg raises, 3 squats... It took my long before I decided to commit to this and run a campaign. But seeing my fellow colleagues and other caregivers pull together heartily for mental wellness has urged me to put into action a common advice towards mental wellness, 'tiny steps are all that matter'.

Please support me as I take tiny steps though this campaign to act out what I've held in my heart. You can:
1) Donate generously & keep me accountable!
2) Pass on this message, OR
3) Create your own campaign to champion mental wellness!

Let me know if you want my training updates.. I'll send you a muscle ache reading hehe

About Campaign

CAL FOR MENTAL WELLNESS (C4MW) aims to raise funds for Caregivers Alliance Limited (CAL) to continue supporting caregivers of persons with mental health issues in the community. Tapping on the Tote Board Enhanced Fund-Raising Programme, we aim to raise $500,000, for dollar-to-dollar matching from the Government, capped at $250,000.

Besides raising funds, the campaign aims to boost mental health awareness and literacy among the general public. We also hope to spread awareness about the availability of fully-funded programmes and services for caregivers of people with mental health issues, that are offered by CAL.

We are rallying the community and caregivers to get creative and start their own mini campaigns in support of the cause. Anyone interested to participate can choose any activity and seek donations to complete milestones or commitments. For example, "If I receive $10,000 in donations, I will cycle around the island" or "If I receive $500 I will conduct a zoom baking class for 10 people".

CAL will lead several activities that anyone can participate in. Suggestions for campaigns will be provided on our website (cal4mentalwellness.sg), and social media, and we will feature public-led campaigns throughout the four week period to inspire and motivate others. All campaign creators will be referred to as Mental Wellness Champions (MWCs). This sets the ball rolling for CAL's foray into developing a pool of MWCs within the community.

About The Charity

Caregivers Alliance Limited (CAL) is a professional non-profit organisation in Singapore dedicated to meeting the needs of caregivers of persons with mental health issues and dementia through education, support networks, crisis support, tailored services and self-care enablement. While there are other organisations providing support to the community affected by mental health issues, only CAL focuses exclusively on supporting caregivers with professional services.

CAL was incorporated on 25 October 2011. Our founding members are Singapore Anglican Community Services, Caregivers' Association of the Mentally Ill and BinjaiTree Limited.

CAL is an approved Institution of a Public Character (IPC), which reflects that it is exclusively non-profit in nature. In 2019, CAL won the Charity Governance Award 2019 (medium charities category), awarded by the Charity Council in recognition of it having adopted the highest standards of governance, in line with the Code of Governance for Charities & IPCs.

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