Our Campaign Story

ends 16 May 2022, 11:59 PM

Our mother and daughter relationship was salvaged after more than 3 decades and it was because of CAL's C2C lessons 7 years ago. Hence, we would like to take this opportunity to give back to CAL by having this Singexercise C4MW sub-campaign.

In this Singexercise, Cindy will sing and Valerie will exercise. Cindy will sing one sentence for a donation of $10. Likewise, Valerie will walk 100 steps for $10 or do 10 reps of a gym workout for $10. Hence, if anyone likes us to sing/exercise more for mental wellness, feel free to increase the amount of donations.

At the same time, if anyone is keen, we could sing together/individually, do a 5000 steps walk together/individually or go to the gyms individually to do any workouts of 10 reps. By doing this, we hope that there will be more awareness about mental wellness and more people may support this campaign.

Kindly help us to reach our $20,000 goal if it's possible.

Thanks so much in advance for your kind support.

Cindy & Valerie

About Campaign

CAL FOR MENTAL WELLNESS (C4MW) aims to raise funds for Caregivers Alliance Limited (CAL) to continue supporting caregivers of persons with mental health issues in the community. Tapping on the Tote Board Enhanced Fund-Raising Programme, we aim to raise $500,000, for dollar-to-dollar matching from the Government, capped at $250,000.

Besides raising funds, the campaign aims to boost mental health awareness and literacy among the general public. We also hope to spread awareness about the availability of fully-funded programmes and services for caregivers of people with mental health issues, that are offered by CAL.

We are rallying the community and caregivers to get creative and start their own mini campaigns in support of the cause. Anyone interested to participate can choose any activity and seek donations to complete milestones or commitments. For example, "If I receive $10,000 in donations, I will cycle around the island" or "If I receive $500 I will conduct a zoom baking class for 10 people".

CAL will lead several activities that anyone can participate in. Suggestions for campaigns will be provided on our website (cal4mentalwellness.sg), and social media, and we will feature public-led campaigns throughout the four week period to inspire and motivate others. All campaign creators will be referred to as Mental Wellness Champions (MWCs). This sets the ball rolling for CAL's foray into developing a pool of MWCs within the community.

About The Charity

Caregivers Alliance Limited (CAL) is a professional non-profit organisation in Singapore dedicated to meeting the needs of caregivers of persons with mental health issues and dementia through education, support networks, crisis support, tailored services and self-care enablement. While there are other organisations providing support to the community affected by mental health issues, only CAL focuses exclusively on supporting caregivers with professional services.

CAL was incorporated on 25 October 2011. Our founding members are Singapore Anglican Community Services, Caregivers' Association of the Mentally Ill and BinjaiTree Limited.

CAL is an approved Institution of a Public Character (IPC), which reflects that it is exclusively non-profit in nature. In 2019, CAL won the Charity Governance Award 2019 (medium charities category), awarded by the Charity Council in recognition of it having adopted the highest standards of governance, in line with the Code of Governance for Charities & IPCs.

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