Our Campaign Story

ends 22 Jul 2021, 11:59 PM

Since the world is experiencing the COVID-19 Pandemic right now, physical interactions are limited and we can only do so much to connect with others. One of the groups within our society that is most affected by this limitation is people with intellectual disabilities (PWIDs). Due to the halt in their sports training and competitions, they are isolated at home and thus experience more challenges. This results in the lack of tangible support from their community that allows them to familiarise themselves with their way of life and learn better from one another.

Smiling is a universal language. Regardless of age, gender, race and status, smiles connect people together. Using this concept of smiling through our campaign, Shine Your Smile, we aim to establish interactions between the PWIDs and the GENZ population by spreading happiness from one to another, one at a time, to put a smile on everyone's faces and shine everyone's day. While our social interaction with one another may be limited right now, this is especially the time that we need to open our hearts and extend our welcoming arms to care for, support and empower our Special Athletes, to guide them in developing their confidence and fulfilling their potential!

With every smile shared, we can help build a brighter and more inclusive community for our fellow PWIDs. Let's overcome this gloomy period together as one community; join us on our mission to shine our smiles onto our fellow PWIDs!

About The Charity

Special Olympics (SO) Singapore was set up in April 1983 as an adjunct committee of the Movement for the Intellectually Disabled of Singapore (MINDS) and the Association for Educationally Sub-Normal Children now known as Association for Persons with Special Needs (APSN). Subsequently, it was officially registered as an independent voluntary welfare organisation with the Registrar of Societies on 15 January 1991 and as a charity with the Commissioner of Charities on 22 February 1994. SO Singapore is affiliated to the National Council of Social Service (NCSS) and Singapore National Olympic Council (SNOC). SO Singapore is recognised by Sport Singapore, formerly known as Singapore Sports Council, as a National Sports Association (NSA). SO Singapore is also a certified Institute of Public Character (IPC) organisation.


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