Our Campaign Story

ends 19 Aug 2022, 11:59 PM

We are a group of Secondary 4 students from Hwa Chong Institution, working with Lion Befrienders to reach out to lonely elderly and reconnect them back to society. We strive to improve the well-being of the elderly and ensure that every elderly will have someone to turn to in times of need.

We do so by raising awareness about elderly loneliness through social media platforms, organising interactive and engaging virtual sessions and concerts with the elderly and raising funds for them, with Lion Befrienders.

With your help, we can better reach out and reconnect lonely elderly.

Do follow us, so that you can see more of our initiatives!
Instagram: weareprojectreconnect
Tiktok: weareprojectreconnect

About The Charity

Established in 1995, LB has more than 25 years of experience in befriending and caring for seniors in order for them to age in place in the community. Over the years, LB strives to address the varied needs of more than 86,000 seniors by adopting a senior-centric approach in its eldercare services. Leveraging on the support of some 1,000 regular volunteers, we actively engage more than 6,000 at-risk seniors via a spectrum of integrated eldercare service from preventive to intervention through comprehensive programmes, including social, emotional, mental and physical, to improve their quality of life.

Amid the challenges in the eldercare landscape, LB undertakes constant review and adjustment to its programmes and services. Under our Community Outreach arm, we currently operate 10 Active Ageing Centres, 3 Cluster Support, 2 Senior Group Homes and Home Personal Care services. Our Befriending arm extends island-wide befriending services to socially isolated seniors. For its exemplary disclosure and corporate governance practices, LB was conferred the Charity Transparency Award by the Charity Council in 2016 and 2017.


Fundraising can help to raise more and change more lives.