Our Campaign Story

ends 30 Jun 2022, 11:59 PM

As part of Citi's 17th Global Community Day (GCD), "Citi Supports ChildAid 2022 (CPB)" is a fundraising campaign organized by CPB to support ChildAid, a charity concert that raises funds for needy children served by The Straits Times School Pocket Money Fund (STSPMF) and The Business Times Budding Artists Fund (BTBAF).

STSPMF gives students from financially-strapped families allowances for school-related expenses (e.g. meals, transport fares) while BTBAF helps socially-disadvantaged but artistically-inclined youth pursue their passion in the arts. In 2021, Citi raised close to S$430,000 for ChildAid despite challenges posed by the global pandemic. The campaign demonstrates our commitment in giving back to the community, and we hole to bring our friends and partners alongside us. We invite you to join us in our giving journey - a contribution from you goes a long way for our beneficiaries.

Citi's philanthropic and volunteerism efforts were recognized by the People's Association with the Partnership Excellence 2020 award, and by the National Volunteer and Philanthropy Centre (NVPC) as 2020's Champion of Good. As a trailblazer in championing corporate giving, Citi was named the Champion of Good by NVPC in 2019 and was the sole recipient of the President's Award for Volunteerism & Philanthropy (Corporate, Large Enterprise category) in the same year - the highest honour for organizations that have shown excellence in the spirit of giving in Singapore.

About The Charity

TRCL (The RICE Company Ltd) is a not-for-profit arts and culture charity with Institute of Public Character (IPC) status.

The organisation is committed to addressing the social divide through creative and artistic intervention for the underserved with the aim of building a more resilient Singapore community.

In this, TRCL manages three funds: The Business Times Budding Artist Fund, which provides arts education to financially disadvantaged children and youth; The #Engage Initiative, which seeks to bridge the digital divide; and the Fund for Fun, which seeks to provide arts and wellness programmes and public artworks in spaces that invite interaction, provide positive distraction and uplift the spirit of the community.

For more information, visit www.trcl.sg


Fundraising can help to raise more and change more lives.

Arts & Heritage
Children & Youth