Our Campaign Story

ends 31 Jan 2023, 11:59 PM

When I founded Image Mission and Dress for Success Singapore, Angels came forward to give of their time and money to make it possible for women to chase their dream of economic independence. Today, I'm proud that we have served nearly 1,000 women who have found confidence, and have been transformed to rise above their challenges.

We need more Angels to help us impact more women, so join me to become an IM Angel and help these women make their dream come true.

And since I turned 70 in Nov 2022 , I will pledge $70 to match every donation $70+ on this fund-raiser page! Challenge me!

Lots of love,
Li Kin

About Campaign

As we enter the post-pandemic phase, more women are facing challenges to enter the workforce. Most have been absent from work during the pandemic due to redundancy, or mental and health challenges. They lack the confidence to pursue their dream job, and need the skills and resources to become financially independent.

Image Mission has helped nearly 1,000 women in Singapore to do that through our Dress for Success and IM Ready programmes.

One such woman is Nurul, 41 and mother of 2 who was holding part-time jobs to make ends meet until she came for styling and coaching sessions. Her transformation helped her regain her confidence and eventually gained full-time employment as a Medical Escort. We are thrilled that she was able to upgrade from a 1-room rented flat to a 2-room flat.

"I have a dream to buy my own flat one day," says Nurul.

And we at Image Mission will continue to support her to advance further and help make her dream come true.

About The Charity

Image Mission Ltd is the first charity of its kind in Singapore to promote the economic independence of the disadvantaged by providing free job interview coaching and professional attire.

We are an independent registered charity, with IPC status since 2017. We manage Dress for Success Singapore as an affiliate of international non profit organisation Dress for Success Worldwide.

In Singapore, some 10,000 women from disadvantaged backgrounds are unemployed. Many come from low income households. Most have young children with no financial support. Some are victims of domestic violence, have mental health challenges or a disability.

With a job, they have the means to work towards financial independence and break out of the poverty cycle. Your donation will go towards running the Dress for Success Singapore programme to empower these women build a brighter future for themselves and their families!

Social Service
Women & Girls