Our Campaign Story

ends 09 Jun 2021, 11:59 PM

$10 buys 2 cups of bubble tea. With incontinence one might think twice before buying. Is incontinence just inconvenient or does it point to more serious issues? We don't talk about incontinence openly.

1 in 7 Singaporeans males, 1 in 3 Singaporeans, 1 in 2 women above 60 has incontinence. Yet 59% of ladies who walked into a local hospital in 2017 do not seek treatment due to stigma & denial.

The Society for Continence, SG is bringing greater awareness on this issue to advocate living a quality life. The #LivingQualityLife campaign is championed by SFCS to regain quality living.

The campaign aims to
1. debunk myths ( Eg: Incontinence is NOT part of ageing)
2 remove stigma of the condition
3. recommend early intervention
4. have good knowledge of the condition
5. seek appropriate help
6. Be informed of resources and help available

Incontinence can also be the signal to highlight other underlying conditions in our body that requires attention. The communication between sufferers and the healthcare professionals is highly encouraged for appropriate diagnosis.

Caregivers need to empathise and have good knowledge to manage this condition with understanding, hence regaining dignity and removing stigma from the people they care for.

SFCS is creating
1. 30 sets of educational kits
2. training trainers and facilitators to conduct trainings across Singapore
3. 4 series of training online videos to share

Please support us!

About The Charity

Society for Continence, Singapore (a charity organisation) has been tirelessly serving the specials needs of the incontinent and educating the public and government about the condition since 1988.

The Society for Continence, Singapore (SFCS) wants more people to know that incontinence can be a treatable problem. SFCS has been running training courses and campaigns for healthcare professionals and the public since the early 1990s to promote good continence management.

SFCS believes that it is important to raise awareness about this common condition in order to improve sufferers' quality of life and reduce the shame and stigma associated with incontinence.


Fundraising can help to raise more and change more lives.